This site was created to look at the latest Apple rumors and news, and write an analysis or prediction. I look at Apple’s past trends, and their views/beliefs/philosophies to try and determine what their next step will be. I use news sites such as 9to5Mac, AppleInsider, MacRumors, TUAW, and Engadget as sources for rumors and news, which we interpret.

However, my time is sparse. I rarely write articles anymore, unfortunately. But I try to put out a few good ones, now and then.

I want to be very clear; news isn’t my primary focus. I don’t usually have enough time to write quality news articles, as Apple news is always happening. If I can’t write a quality post, then I won’t write one at all. I’m committed to my occasional, quality, analytical articles